Marketing/Management
Associate of Applied Arts and Sciences
Marketing/Management personnel control or direct the operation of a business, manufacturing plant, or similar organization.

In general, they establish and/or carry out the policies of the organization, and plan and organize the operations of the departments under their direction.

They see that the work of their departments is coordinated with the operations of the whole organization and must be constantly alert to avoid wasting time, energy, and materials.

FRESHMAN YEAR
FALL CREDIT
BACC 121 Principles of Accounting I 4
BBUS 100 Intro to Business 3
BBUS 142 Principles of Retailing 3
BEDP 160 Microcomputer Applications 3
CENG 111 English Composition I 3

16

SPRING
BACC 122 Principles of Accounting II 4
BOIS 150 Fundamentals of Keyboarding*** 2
BMKT 241 Principles of Marketing 3
BMKT 243 Principals of Salesmanship 3
BBUS 257 Business Composition
or
CENG 112 English Composition II 3
BBUS 101 Business Mathematics
or
MMTH 123 Introduction to Statistics 3

18

SOPHOMORE YEAR
FALL CREDIT

BBUS 110 Business Law I 3
BMGT 201 Principles of Management 3
BMKT 244 Advertising 3
BMGT 299 Internship
or
BMKT 299 Internship
or
Business Elective* 3
General Studies Elective** 3

15

SPRING
BBUS 111 Business Law II 3
BMGT 202 Personnel Management 3
BMGT 205 Small Business Management 3
BMGT 220 Statistical Process Control 3
SPOL 151 American National Government 3
Humanities and Fine Arts Elective 3

18

Total credits 67

* SECO 136 Principles of Economics may be used as a Business Elective or General Studies Elective.

**Must be chosen from Communications, Humanities and Fine Arts, Social Science, or Science/Math Divisions.

***May be waived if the student shows competence.
Students are responsible for all prerequisites and/or co-requisites. See course descriptions.
In order to receive a degree/certificate in this program, students must take the National Occupational Competency Testing Institute's Job Ready Occupational Competency Test.

This program is intended to prepare students for employment, and therefore has not been designed to transfer to senior institutions. Some of the courses, however, may be transferable. For clarification, see a WSCC advisor.

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